Last updated: 14-Jan-2024
1. Privacy Principles
We adhere to the following principles to safeguard your privacy:
- Transparency: We strive to provide transparent information about the collection and use of your data.
- Lawfulness: We only collect and process your data when there is a lawful basis to do so.
- Purpose Limitation: Your data is collected for specified, explicit, and legitimate purposes only. We do not process it further in a manner that is incompatible with these purposes.
- Data Minimization: We collect and retain only the data necessary for the purposes it is collected or subsequently authorized.
- Accuracy: We take all reasonable steps to ensure your data is accurate and up to date.
- Integrity and Confidentiality: We secure personal data through appropriate technical and organizational measures and ensure confidentiality.
- Accountability: We take responsibility for our data privacy practices.
2. Information We Collect
2.1 Personal Information
We may collect and process the following categories of personal information directly from you or from third parties with your consent:
- Name, email address, phone number, and other contact information.
- Billing and payment information, including credit card details (processed and stored securely by our authorized payment gateway).
- Any other personal or business information you provide in order to utilize our services.
2.2 Automatically Collected Information
We use Google Analytics to collect traffic data including:
- IP address, browser type, operating system, referring pages, and page views.
- Address and location data (used for security purposes, preventing fraud, and calculating tax/regional/relevant charges).
3. Use of Information
We may use the information we collect for the following purposes:
- Provide and maintain our services.
- Process your transactions and fulfillment of orders.
- Improve and personalize our services, content, and recommendations.
- Communicate with you, including responding to your inquiries, complaints, or concerns.
- Perform market research, analyze usage trends, and track our marketing campaigns.
- Comply with legal obligations.
4. Data Security
The security of your personal data is important to us. We employ reasonable security measures to protect your data against unauthorized access, alteration, disclosure, or destruction. We encrypt sensitive information during transmission and at rest and keep our systems up to date with security patches.
Despite our efforts, no method of transmission or electronic storage is completely secure. Therefore, we cannot guarantee absolute security.
5. Data Sharing
We will never sell or disclose your personal data to third parties for marketing purposes without your explicit consent. However, we may share your information in and outside your jurisdiction under the following circumstances:
- With trusted third parties involved in providing, operating, or supporting our services.
- In response to legal requests from competent authorities or to comply with applicable laws, regulations or legal processes.
- To enforce our rights, protect our assets and prevent fraud or security breaches.
Whenever we share your data, we will ensure suitable safeguards and impose contractual obligations on the recipients to protect your data.
6. Your Rights
As a user, you have various rights concerning your personal data, including:
- Right to access, rectify, or complete any personal information we hold about you.
- Right to restrict the processing of your personal data under certain circumstances.
- Right to request deletion of your personal data subject to applicable laws and regulations.
- Right to object to the processing of your data for direct marketing purposes.
- Right to data portability where feasible.
- Right not to be subject to automated decision-making.
7. Children’s Privacy
Our services are not directed towards individuals under the age of 16. We do not knowingly collect any personal information from children. If we become aware that a child has provided us with personal data without parental consent, we will take appropriate steps to remove such information.
8. Data Retention
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